Instagram marketing is the new ground for businesses to compete for leads and sales.
So learning Instagram marketing strategies to grow the business becomes the heart of marketing goals of every business that is serious about exponential growth in this digital era.
This blog will explore 9 proven strategies that you can apply to your business and see things turn around that you couldn’t ever imagine.
Let’s dive right in.
Table Of Contents
Why Instagram?
Set SMART Goals
Profile Optimization
Buy Instagram Followers UK
Crisp Graphics
Encourage Engagement
Branding Wins
Post Reels Regularly
Create Instagram Stories
Use Story Highlights
Final Words
Why Instagram?
Instagram is home to new social commerce that is growing at an astounding pace. 44% of users said they buy stuff on the platform every week.
Instagram users spend 18 minutes per session on Instagram which beats Amazon (13 minutes), Twitter (14 minutes), and YouTube (13 minutes).
While organic growth is a long-term strategy, you may opt for alternate options for quick small wins.
A smart solution for fairly quick growth is considering buying Instagram followers UK. A complimentary service could be to .
Buying these services would give the push and credibility factor that is crucial for new and old accounts alike.
Set SMART Goals
Needless to say that you have to have goals that are specific, measurable, achievable, relevant and time-bound.
Every business is unique, and so are its goals. Be sure to have some in your marketing strategies.
You could be looking to do lead generation, brand awareness, gaining authenticity, etc.
Profile Optimization
It’s a bit of advice you’ve probably heard million times. Well, whether you hate it or like it, it is the stepping stone for the launch of your successful Instagram marketing strategies.
A fascinating Instagram profile bio instantly builds credibility by telling your audience who you are and what you can do for them (this is the real meat they’re looking for, honestly!).
Also, you should add a call-to-action in your bio to click the link to your online store or blog to drive traffic there.
An authentic profile photo like a headshot or your business’s logo will do the trick.
Well-designed covers and story highlights also give the opportunities for you, the business owner or creator, to showcase your best products, success stories, customer testimonials, etc.
Buy Instagram Followers UK
One of the best inorganic/paid marketing options to grow on Instagram is to buy Instagram followers UK. If your target audience lives there, it can be a huge marketing win for your business or brand.
Hiring a professional and credible Instagram agency can be exhausting. But let us help you out on this. Just click the link above, and see for yourself how thousands of businesses are using our services and winning the gram game.
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Crisp Graphics
Since Instagram is a visual social app, posting high-quality and intriguing photos and videos can help you stand out.
You can use inclusive stock photography like Vice’s Gender Spectrum Collection and others that show the complete range of human experiences.
Also, you can use popular Instagram Reel templates to duplicate their success.
Encourage Engagement
It can’t get better than having user-generated content to scale up your marketing. You can do it by simply asking your customers to share photos of products they bought from you.
Instagram has a ‘Tagged’ tab on your profile that allows users to see the posts your customers tagged you in.
Branding Wins
Having a cohesive branding style and voice leaves a lasting impact on your potential customers.
People will be able to recognize your posts without even visiting your profile. It’s all thanks to a well-executed branding strategy.
Moreover, creating your brand voice is also important. Brand voice gives life to your brand’s culture and values. This will attract an audience whose values align with yours and they become your loyal fans, not just random customers.
Post Reels Regularly
Short videos are the new king in social media marketing. If you want to stand out and get insane engagement on your Instagram account, you must include Reels in your content calendar.
If you open any Insta profile, chances are you will see Reels everywhere. They are that much popular and engaging that every business and creator is posting Reels on daily basis. So should you.
Create Instagram Stories
Stories are a great way to share informational content and engage your audience.
A study showed that posting one story daily resulted in 100% audience retention for businesses.
Reels are amazing, but stories can’t be overestimated. They are easy to create, provide valuable information to the audience and keep them engaged.
Use Story Highlights
61% of Millennials and Gen Zers prefer short video content, according to a Statista survey.
Stories go away after 24 hours, but story highlights stay in your profile for as long as you don’t delete them.
They are a perfect way to share your best stuff in a short video format your audience loves. If you are committed to winning the Insta game, start creating Instagram Stories today.
Final Words
Social media marketing is always evolving so is Instagram marketing. The above list of proven strategies will surely give your marketing a new boost if executed the right way.
While the list is non-exhausting, implementing these strategies will immensely help you achieve your marketing goals.
Now it’s time to hear from you.
Which of the above strategies aligns with your brand voice and marketing mix?
Let us know in the comments section below.
Have a great day!