SMS has proven to be one of the most effective marketing and sales tools, so special attention should be paid to SMS marketing when talking about mobile marketing. This little piece of information delivered to your mobile phone has a staggering 98% open rate within 3 minutes. No other marketing tool is as efficient as this one. SMS marketing is the most convenient way to convey your business her message to your customers and prospects.
Mobile technology has come a long way and offers a great many new age solutions, but some “good old things” never go out of style. To illustrate this, he used recent mobile marketing stats to say that he texts a whopping 96% of smartphone users. So despite all the advances in mobile technology, SMS messaging is still very important to users. This is why every savvy digital marketer does not take his SMS marketing lightly.
MOBtexting is one of those platforms that can take your SMS campaigns to a whole new level.
What are the most relevant uses of bulk SMS messaging?
â¢ Mass SMS advertising
â¢ Send notifications
â¢ Security confirmation (password confirmation)
â¢ Product information
â¢ SMS newsletter
â¢ entertainment (competition);
â¢ All kinds of different text messages
Who Uses Bulk SMS Software?
This type of messaging is known to be used when:
â¢ Consumer brands
â¢ Mass media
â¢ major airlines
â¢ Travel agency
â¢ healthcare providers;
â¢ Large consumer websites
â¢ Retailers, etc.
Why are they using our service?
Because they have a large base of users and clients who need specific information delivered to them at once. Whether it’s reminders, alerts or news, all these businesses need an efficient way to deliver these messages to their audience. Bulk messaging isn’t just confined to large enterprises, though. Small businesses can and should take advantage of this service. Email marketing is considered one of the most efficient ways to reach people, but only a small percentage of emails are actually read. The same risks apply to SMS marketing, but this risk pays off because the messages are sent directly to the devices people are so attached to, without the need to open the internet to read. And the fact that even 98% of SMS are opened and read proves that this type of communication is the best if you want to engage consumers and stay on their ‘agenda’.
Mass messaging should be thought of as an additional business offer to increase sales and revenue as it can provide customers with the most important information and services they need at the right time. Depending on your business type and business goals, you can reach macro (purchase) conversions through the sales funnel or lead to smaller micro-engagements.
Bulk messaging is a really great platform to use to organize interesting mobile marketing campaigns that not only generate additional revenue, but also make people remember your brand and stick with it. increase. An engaging winning game, an interesting voting campaign, or a Q&A session can all be organized using various apps and delivered through mass messaging services. Word of mouth is the most powerful marketing tactic of the 21st century, so marketing campaigns like this are sure to attract new customers to your brick-and-mortar store. Use bulk SMS to promote your contest and invite entries.
Who can use mass text messaging services to gain a competitive advantage and improve customer/user satisfaction? Private or public schools use mass messaging to , to quickly send information to parents and teachers. Hotels and restaurants should also consider sending special offers and invitations using the bulk SMS concept. Publishers, theaters, cinemas, and galleries are all great candidates for using mass text messaging services to announce new books or invite people to premieres and exhibitions.
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